Be specific about your craft.
Use your WUKIT profile to tell people what you do in familiar language. A customer may know the result they want without knowing the name of the skill involved. Explain the kind of work you take on and the situations in which you can help. Be equally clear about work outside your scope. A focused introduction is more useful than a long list of claims.
Give each example some context.
Choose examples of your own work that you have permission to share. Explain the starting situation, the task and your part in it. If a team completed the project, describe your contribution accurately. A wider view can show the setting, while a detail photograph can explain the finish. Avoid presenting reference photographs or another person's work as your own.
Help customers prepare.
Mention the areas you serve and the information you need for a useful first conversation. For a property visit, that might include the parish, access arrangements and photographs. For made-to-measure work, it may be intended use, preferences and an appointment to confirm measurements. Explain which questions you can answer immediately and which need an assessment.
Keep the introduction current.
Review your examples as your work develops. Remove outdated information and make sure any statements about qualifications or experience are accurate and supportable. Use clear, well-lit photographs without private customer details. A straightforward introduction, a useful example and an understandable next step can communicate professionalism without exaggerated promises.
Your starting checklist.
- A clear description of your services and areas served
- Real examples of your own work, shared with permission
- Short project descriptions that explain your role
- Accurate, current qualifications or experience
- The information customers should prepare before contacting you


